Photo: Julie Pike
Norwegian bedroom pop star girl in red has teamed up with Fender to design a unique Player Series Telecaster guitar to raise money for the LGBTQ+ charity, Kaleidoscope Trust.
The bold electric instrument was painted by the 'midnight love' singer herself in the colours of the LGBTQ+ rainbow flag to celebrate Pride Month.
Established in 2011, Kaleidoscope Trust works to uphold the human rights of lesbian, gay, bisexual and transgender people in countries around the world where they are discriminated against or marginalised due to their sexual orientation, gender identity and/or gender expression. The charity works with British and international institutions and partners to fund and support the work of activists to bring about positive legislative, policy and social change for LGBTQ+ people everywhere.
Speaking about the collaboration, girl in red - whose real name is Marie Ulven Ringheim -said: “As a privileged queer person, I feel it is important that I am as loud as possible. Music can create an incredible and safe space for those who need it the most and this feels like an authentic way I can help others in the community. My first electric guitar was a Fender and the rainbow flag is such an iconic and positive design that I hope everybody loves this guitar as much as I do. What’s better than raising money for an amazing cause and helping somebody to pursue their music dreams at the same time!?”
Phyll Opoku-Gyimah, Executive Director of Kaleidoscope Trust , commented: “We are thrilled to have the support of both girl in red and Fender in raising funds for Kaleidoscope Trust. As a charity that works alongside grassroots activists internationally and who are combating the inequalities faced by LGBT+ people, the proceeds raised from the raffle will help Kaleidoscope Trust to continue carrying out the critical work that we do towards ensuring a free, safe and equal world for LGBT+ people everywhere. Our community is being affected disproportionately by the COVID-19 pandemic, so we are grateful for girl in red’s support - not only through the proceeds from the raffle - but also in having the opportunity to highlight and raise awareness of the work that we do to help fight discrimination against LGBT+ individuals around the world.”
The Player Telecaster is "pure Fender, through and through and versatile enough to handle almost anything you can create - perfect for complete beginners to playing guitar and experts alike."
The winner of the raffle will also receive three months of free online guitar tuition via Fender Play
To be in with a chance of winning the guitar, head to the online raffle: www.go.rallyup.com/fender-girl-in-red.